Tenfold Local

Case studies

Wacky Weedeating: #1 on Google in about 3 months. Rivals had 14+ years and 5x the reviews.

Vazul Hites, founder of Tenfold Local. Vegetation management and brush clearing, Sonora CA. The founder's own company. Updated .

Home page of wackyweedeating.com: a yellow page with the headline Weed Eating and Brush Clearing in California and a before and after slider
wackyweedeating.com, live since April 2026.
Visit websitewackyweedeating.com (opens in a new tab)

The situation

Sonora is a small market with strong, older rivals. The top ones on Google had 14+ years in business and over 100 five-star reviews, five times as many as Wacky Weedeating. Wacky Weedeating had crews and good work. It also had growing Facebook ad bills: tens of thousands a year.

Marketing budget for the site: a few hundred dollars a month. No agency. No ads behind the site.

A Wacky Weedeating crew member in a hi-vis shirt and ear protection cutting dry grass on a steep hillside under oak trees, cut grass on one side and tall grass on the other
A Wacky Weedeating crew on a steep hillside. The work was never the problem. Getting found was.

What was built

  • A new site, live in April 2026. One page for every service, 19 service pages in all: brush clearing, weed abatement, defensible space, fire breaks, poison oak and star thistle removal, land clearing, junk removal, storm cleanup and more. Town pages for the places it works most, plus a service area page.
  • Weekly SEO and GEO articles from real jobs. GEO means showing up in AI search. Each is built so Google and AI can quote it. Four a month, every month.
  • A Google Business Profile tuned up until it ranked #1 in the map pack. That is the map with three businesses at the top of Google.
  • One number to call and one form, on every page. Nothing else to click.

How fast it moved

  • Month 2Above rivals with 14+ years and five times the reviews.
  • Month 3#1 for weed abatement, weed eating and weed whacking.
  • Month 4#1 for brush clearing.
  • Month 6About 70% of all leads from the site. Customers citing ChatGPT and Gemini.

What the searches look like now

Google search for weed abatement Sonora. Google's AI overview lists Wacky Weedeating first, and the top two results are both Wacky Weedeating pages.
Google, "weed abatement Sonora," October 2026. The AI overview and the top two results are all Wacky Weedeating.
ChatGPT, logged out, asked for the best weedeating company in Sonora. Its top recommendation is Wacky Weedeating, 5.0 stars, with a link to the official website.
ChatGPT, logged out, "best weedeating company in Sonora." Wacky Weedeating is the top recommendation.

Results

  • ~70%of all leads now come from the website. It is our biggest source of jobs.
  • 1 to 4trucks, plus 4 trailers and 3 crews out every day. The difference was search.
  • $0on Facebook ads, down from tens of thousands a year. And the phone rings more.
  • AI searchCustomers tell us they found us by asking ChatGPT or Gemini. The company shows up first there too.

What it cost

A few hundred dollars a month. Plus one voice note a week from the owner, about 5 minutes. The same thing on the Tenfold Local Base plan is $350 a month at founding rates. See pricing.

What's next

Pages for more towns. Feeder sites for the two biggest services. Those are small side sites that point to the main one. And tracking AI search, not just Google rank. The numbers on this page update monthly.

Read the Bramwell-McKay case study for the same plan in a new state, or the Sonora Brush Clearing launch log for a site in its first weeks. Or read how Vazul built the first site. Every trades site we have built is in the Tenfold Local portfolio. The local SEO blog for trades businesses shows how, step by step.

See plans and pricing Book a call